Newspaper terminology

.Gutter: The margin of the page at the binding point, or inside the page margin.


.Logo: This is the magazines nameplate that appears on the cover, which is the masthead.


.Bleed: This is an extension of an illustration which is beyond the type area towards the edge of the page.


.Break of the Book: This is the allocation of space for articles and its features.


.Contents Page: The page in the magazine which lists all of the articles and there page numbers.


.Folio: This is the page number, date and subject on each page.


.Cover: This includes not only the front cover but the cover at the back of the magazine.


.Masthead: This is the name of the magazine which often has a special typographic edit.


.Signature: This is a large sheet of paper which is printed of both sides and is folded to make a section of a publication.


.Bindings: 
-Perfect: This uses a flexible attaching the backs of the folded signatures.
-Saddle Stitch: Staples are stapled through the middle fold of the pages.
-Side Stitch: Staples are stapled through the stacked printing sections.


.Self-Cover: This is a magazine cover printed on the same paper as the rest of the magazine.


.Footer: A line of text below the main text, which is usually a page number.


.Hybrid: A mixture of genres.


.Mode of Address: The way a magazine speaks to its audience.